Tire news
Pirelli Unveils the Scorpion MS: The All-Season SUV Tire Built for the Future
Pirelli breaks new ground with its latest innovation, the Scorpion MS, designed to cater to the latest SUVs and EVs, with a promise of superior grip and durability.
Aug 02, 2023
Revving Up the Midwest: Big O Tires to Stock Atturo's Stellar Tire Selection
Big O stores in the Midwest are gearing up to offer Atturo tires, expanding choices for truck, SUV, and muscle car enthusiasts alike.
Aug 01, 2023
Diverse Portfolio Powers Michelin's Resilient Performance in H1 2023
As the tire industry negotiates varying market conditions, Michelin's diversified product portfolio and flexible business model prove instrumental to their impressive performance.
Jul 27, 2023
Navigating the Stellar Journey: Selecting Service Trucks and Overcoming Challenges
Dive into the thriving world of service trucks and the considerations for tire dealers, while examining the obstacles and triumphs Stellar faces in today's dynamic market.
Jul 27, 2023
Bridgestone's Mark Ferner Takes the Wheel at TIA's EV Council
As electric vehicles continue to gain traction, tire industry veteran Mark Ferner steps up to lead TIA's dedicated EV Advisory Council, promising an exciting ride ahead.
Jul 21, 2023
Navigating the Tire Industry's Changing Landscape: An In-depth Analysis
Torqata CEO reveals current industry trends and offers advice to boost retailer profitability.
Jul 19, 2023
Revving Up the Road: The New Face of Ultra-High Performance Tires - Raptis R-T6 and R-T6X
Taking a giant leap forward in tire innovation, Hercules Tires unveils the revamped Raptis series – introducing the Raptis R-T6 and R-T6X. Get ready for unrivaled all-season ultra-high performance.
Jul 18, 2023
GRI Asserts Dominance in Europe: The ATRA Acquisition Story
Sri Lanka’s global tire tycoon, GRI, takes a significant step towards expanding its European footprint by acquiring Hungarian powerhouse ATRA Kecskemet. The move is set to enhance the supply of specialty tires across the continent.
Jul 18, 2023
Pirelli Rolls Out Trio of Innovation at Goodwood Festival: New P Zero Tyres Set to Revolutionize the Industry
Three new state-of-the-art Pirelli P Zero tyres debut at the Goodwood Festival of Speed, showcasing unprecedented eco-friendly designs and performance features.
Jul 17, 2023
Catalysts for Change: American Tire Distributors Steer Towards a Sustainable Future
Accelerating sustainability and sparking change, ATD’s 2022 report unveils key achievements and its promising path ahead.
Jul 15, 2023