Membat Tire expands its presence in the Asian tire market

In the recent exhibition Tyrexpo Asia took part Spanish company Membat Tire, whose office in September last year began working in Singapore. The company introduced the Membat brand tires, and also talked about plans to expand its presence in the Asian market.

As Membat Managing Director Natan Banyeres said, "for a company like Membat in the Asia-Pacific region, there are a number of opportunities." According to Aida Vinyes, the managing director of the marketing and communications company, now Membat is working to create a regional distribution network and is looking for opportunities to enter local emerging markets. "In the region we already have several representatives - in Australia, New Zealand and Malaysia, and we look forward to further expansion of this list. We are participating in Tyrexpo Asia to meet potential clients from Southeast Asia, "explained Aida Vignes.

At the exhibition in Singapore Membat did not present any novelties; Instead, the company tried to give maximum attention to the existing portfolio and told about the available achievements, including the successful participation in the TÜV SÜD tests among the tires of category B. Now, as Aida Vines said, the brand tire line is complete, although the company has several Ideas for new products. In the creation of new products will participate Andre Moritz (Andre Moritz), the director of the company for research work, who began working in Membat in 2016, and before that he worked with Vredestein and has extensive experience and deep knowledge of the tire market.

Membat works with clients in 22 countries. The company's tires are developed and manufactured in Barcelona using exclusive molds.