Mar 10, 2017
In early March, the European division of Bridgestone announced the appointment of two new leaders.
Laurent Dartoux will lead the direction of strategy and marketing and will oversee the development of new products and solutions, issues of strategic partnership and brand marketing. In addition, he will become a member of the board of directors of Speedy and a joint venture BRISA Bridgestone Sabanci in Turkey.
Riccardo Cichi, who moved to Bridgestone from the North American division of Pirelli, will become a sales director: he will manage sales and be responsible for the financial performance of Bridgestone in Europe, the Middle East and Africa.